[re]design and the Design Olympiad

Back in October last year Sarah Johnson of [re]design gave a seminar to the 2008 Design Olympiad in Seoul, South Korea.
Entitled 'What is Design For?' the talk centred around how UK designers are 're imagining and reinventing our world...whilst respecting ecological limits' by emphasising good practice pioneers including Leap.
Leap embodies tactical changes that all designers could make in the way that we have revolutionised our design practice. By changing the way we think about and use paper along with other raw materials, we have neutralised our carbon output and reduced the waste that comes out of our studio.
Leap has shown leadership in other levels of our production process; by collaborating with St Austell Printing Company to develop an until recently unmatched carbon calculator, we have set ourselves apart from the competition by increasing our own sustainability and positive social outcomes. Its great for this to have been recognised and heralded by Sarah and [re]design and we'd like to thank them for thinking of us!
By the way, I don’t want to ruin the ending, but in case you didn’t catch Sarah’s talk; it turns out that design is for designing a better world…watch this space.